Monday, August 20, 2012

The stars align as VH1 celebrates the 2012 Do Something awards



DoSomething.org is gearing up to put a spotlight on celebs, along with some not-quite-as-famous young adults, who commit themselves to various charitable and activist causes.

Since 1996, the Do Something Awards has honored the nation’s best young world-changers. One extraordinary do-er (age 25 and under) will receive a life-changing $100,000 for his or her project. 

Beyonce with the 5 finalists
This year’s five nominees address crucial issues from improving the lives of Sudanese refugees, educating the youth of Honduras, and raising awareness of the global water crisis to promoting growth and healing of children through art and providing resources for foster kids to prepare for success when they turn 18.

The 2012 Do Something Awards also credits celebrities who “do good.” This year’s nominees include Kristen Bell, Ben Affleck, Justin Bieber, Taylor Swift, Miley Cyrus, Nicole Richie, Neil Patrick Harris, Channing Tatum, Emma Stone, and many others. 

The 2012 DoSomething Awards  airs on Tuesday, August 21 at 9:00p.m. ET on VH1. With tons of celebs in attendance, and music acts by Flo Rida and Fun.


Story Highlights

The One Big Idea

Create a massive (fun) movement of teens taking action to fix causes they care about.

11 Facts About DoSomething.org

  1. 2.2 million young people participated in campaigns in the past year.
  2. 1 million+ members (and growing at 7,000 per day).
  3. 500,000+ mobile subscribers (and growing at 5,000 per day).
  4. 200,000+Facebook likes .
  5. 556,000+ Twitter followers (one of the largest for non-profits).
  6. We'll give away $600,000+ in scholarships in 2012.
  7. 2 times as many new members in Q1 2012 than all of 2011. Then, 2 times as many new members in Q2 2012 as in Q1 2012.
  8. Every 10 seconds DoSomething.org receives an incoming text message from its members.
  9. 15,000 new donors registered through our 2011 Give a Spit campaign, helping to save the lives of Leukemia patients.
  10. 4 Star Charity Rating from Charity Navigator (only 9% of U.S. charities get 4 stars)
  11. Over 2.5 million jeans collected over the past five years through our Teens for Jeans campaign.

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