Thursday, January 29, 2015

New Latin Princess Elena of Avalor To Become Disney's Newest TV Hit


There's a new princess is town!

Princess Elena of Avalor, a confident and compassionate teenager in an enchanted fairytale kingdom inspired by diverse Latin cultures and folklore, will be introduced in a special episode of Disney Junior's hit series "Sofia the First" beginning production now for a 2016 premiere. That exciting story arc will usher in the 2016 launch of the animated series "Elena of Avalor," a production of Disney Television Animation. The announcement was made today by Nancy Kanter, Executive Vice President and General Manager, Disney Junior Worldwide.

The series is targeted at kids ages 2-7 and aims to teach lessons about leadership, resilience, diversity, compassion and the importance of family and family traditions. The role of 16-year-old Princess Elena, the bold, caring, funny and clever ascendant to the throne in the fairytale kingdom of Avalor, will be voiced by Aimee Carrero (ABC Family's "Young & Hungry").

Princess Elena's journey began long ago when her parents and kingdom were taken from her by the evil sorceress, Shuriki. Elena bravely faced the sorceress to protect her little sister, Princess Isabel, and grandparents but in the process, her magical amulet pulled her inside its enchanted jewel, saving her life but imprisoning her at the same time. Decades later, Princess Sofia of Enchancia discovers the truth about the amulet she has worn since joining her royal family and sets out to restore Elena to her human form and help her return to the kingdom of Avalor. 

While Elena is the rightful heir to the throne, she is only age 16 so she will rule Avalor with the help of a Grand Council comprised of her Grandfather Tito, Grandmother Cici and Royal Advisor, Duke Esteban.

With some magical friends by her side – Mateo, a wizard-in-training, and Skylar, a magical flying creature – Princess Elena's further adventures will lead her to understand that her new role requires thoughtfulness, resilience and compassion, the traits of all truly great leaders.

"Elena of Avalor" is executive-produced by Craig Gerber (of the Emmy Award-nominated "Sofia the First"). Silvia Cardenas Olivas ("Moesha," "The Brothers Garcia"), an alumna of the National Hispanic Media Coalition's Television Writers Program, is the story editor, and Elliot M. Bour ("The Little Engine That Could") is the supervising director. The series' cultural advisors are Doris Sommer, Harvard University professor and Director of Graduate Studies in Spanish; and Marcela Davison Aviles, Managing Director and Executive Producer, El Camino Project, an international Latino arts initiative.

The series is a spin-off of "Sofia the First," which has delivered the two highest-rated telecasts in cable TV history among Kids 2-5 and Girls 2-5, and the #2 preschooler cable TV telecast ever in Total Viewers, Adults 18-40 and Women 18-49.

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